At some point, businesses of all types will need to receive some type of service from a B2B company, or a business that provides products or services to other businesses. These businesses specialize in certain tasks that you as a business owner may not have expertise in or experience with. Here are six examples of these types of services.
#1: Design Services
All businesses can benefit from having the help of a design service, particularly website design. A business website helps create brand recognition and tells your target audience who you are and what you do. It’s a key component of establishing your online presence, which is essential in today’s digital world.
The other key component of your online presence is social media, and your website can lead all of your visitors to your social media profiles to stay in touch. Design services can also include graphic design, which is essential when it comes to content marketing on social media.
#2: Finance Services
Finances are the most important of any business, and any mishaps in handling them can cause major problems for your business. This is why hiring finance services to prepare tax documents and budgets can help you better understand and manage your finances.
Financial services can also include bookkeeping services that maintain proper financial records. This type of service handles employee information and data entry, allowing you to focus on other business matters instead of filing documents.
#3: Insurance Services
Just like in your personal life, insurance protects your business from financial losses. The most common type of insurance that businesses obtain is general liability insurance, which covers claims of bodily/personal injury and property damage. Businesses that employ workers are also required to have workers’ compensation insurance in the event that their employees become injured on the job. It’s also a good idea to get business income insurance, in the event that you can’t operate your business.
If you operate your business from a physical location, you should also have commercial property insurance to protect yourself from financial losses caused by fire or burglary/theft. You’ll also need to acquire commercial auto insurance if you drive a vehicle for business purposes because your personal car insurance won’t cover these damages.
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#4: Legal Services
You may need to hire legal services for your business for a variety of reasons— not just in the event of a lawsuit. Business lawyers can help you create employee manuals addressing rules and expectations, draft contracts with freelancers, and help you protect your intellectual and physical property.
Hiring an attorney for your business is a smart move. Just make sure that you’re hiring a business attorney and not a general lawyer. Business lawyers are trained in handling all of the legal tasks that pertain to businesses, no matter what type of business it is.
#5: Marketing Services
Marketing services are also essential for every type of business. Marketing is how you get people aware of your company and how you inform them about the products you sell, or the services you provide. As mentioned earlier, having a strong online presence plays a major role in digital marketing, so having a business website and social media profiles is the first step.
Hiring a marketing firm for your business lets someone else take over the social media marketing, as well as SEO (search engine optimization) marketing, email marketing, native advertising, PPC (pay per click), content marketing, and various other forms of digital marketing.
#6: Software Services
As a business operating in the 21st Century, you likely have a lot of software systems that help keep your business running smoothly, while you’re able to keep your focus on other business tasks. Examples include accounting software, sales and marketing software, payment transaction software, customer relationship management software, and project management software.
Enterprise resource planning from GSI can help you manage your day-to-day business activities, and using this managed service can help you keep everything organized and running smoothly. Software systems of all types are necessary for virtually every type of business, so this is a service worth investing in.
If you’re still in the beginning stages of your business, it’s likely that you don’t need these services at the moment. However, once your business starts to grow, you can definitely benefit from hiring these types of companies. Once you begin to grow, hiring these services will give you the opportunity to focus more on expanding your business.